Showing posts with label digital footprint. Show all posts
Showing posts with label digital footprint. Show all posts
6 Steps to Launch your Digital Identity
This course will lay out from the start what is required to be successful in your own right using 'new tools' (social networking and social media) to fulfill your own goals. This course is about helping students to achieve what they are looking for from social networking and media. The course will be held at BCIT's Burnaby campus just east of Vancouver. See the course outline here. If you have any questions about the course contact me directly by email here.
This course will not be exclusively focused on business, personal or professional. The purpose is to lay out the benefits and uses of the tools and let students pursue their own goals with ongoing support and education. Within the class we will be creating a microcosm of what happens on social networks among the larger population and encouraging students to pursue that larger network from the start.
This course has come about as a result of my work in the Social Media realm dating back to 2008. I have been avidly reading everything I can get my hands on including more than a dozen books on the subject and it's related trends. Clay Shirky's Here Comes Everybody is a great general look at 'the movement' and what it can achieve, for a more Twitter focused book pick up Shel Israel's Twitterville.
When deciding on a single book to use as a supplement to the course I wanted to find something that taught me things and made the path to achieve a strong presence in the new social media realm easy for anyone. For those reasons I have chosen Chris Brogan and Julien Smith's 'guidebook' Trust Agents.The book speaks to the business or professional user but it's lessons and tasks will help anyone looking to establish their digital identity.
A few weeks back I was speaking with a collegue who wanted to start building their professional presence online and these were the first 6 steps I gave him. These steps can be used or substituted for things you have already completed.
6 Steps to launch your digital identity
- Choose a name for your new digital identity. For the most success in a professional or business sense use your real name if possible (See Glenn Hilton). If you wish to remain anonymous use a nickname that describes in some way what you are trying to achieve (See Atomic Poet).
- Register for a Gmail account with "YourDigitalIdentity@gmail.com" if available. This will be the email you will use to sign up for everything else.
- Go to Twitter and sign up with the username "YourDigitalIdentity".
- Go to LinkedIn and start your LinkedIn Account. Use your real name. (See mine)
- Go to Go Daddy or any other low cost domain registrar and register the domain www.YourDigitalIdentity.com
- Go to Blogger or Wordpress and setup a blog. Make a few simple posts or even just titles. No one will find your blog until you want them to.
It's not a mountain if you climb it one step at a time. -Kemp Edmonds
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The Digital Footprint: Kris Krug Educates (3 of 3)
An iPhone Panorama shot of Pennask Lake. -KE
This is part three of a three part interview with thought leader Kris Krug. Have you read Part One and Part Two yet?KE: Is web video the new billboard?
KK: A billboard thinks one message is good for all. The internet is the best place to spend your ad dollars because you can customize your message to your audience. It’s the best bang for your buck and you can’t argue with the measurability of it. Billboard analytics are messy at best. They’re hard to track while web tracking and analytics are freely available and very measurable; segment and target. I see more Facebook ads of friend’s businesses. Targeting ads to my interests is pushing me to click more. We want to know more about what we are interested in. Advertisers are picking up on this and making smarter decisions based on that data. -kk Photo Tim Bray
[For great free analytics for your site check out Google Analytics]
In your opinion are Facebook Apps an effective way to engage your audience?
[Check out Kris' Netvibes page it is a great showcase of some of his 'hats']
You have spoken in the past about the ability to access your all of your personal information online from any internet terminal anywhere on earth, how does that work?
Storage is the essential thing in this concept. Amazon s3 (simple storage services) is the simplest storage area right now. That is where I would store files and information. You can use Plaxo to store all of your contacts online, while videos can be stored in one place and pictures in another. Using web based email access allow you to access your email from anywhere. (Gmail, Hotmail, etc.)
What do you think the iPhone will do to the mobile computing landscape?
The iPhone essentially puts the power of a printing press in your pocket. It has the power of video creation and study with YouTube integration. Oh yeah, it also has access to all of mankind’s knowledge. It allows us to be always connected to everyone and to all the information in the world. All consumers of this product also have the ability to produce as well as consume. It will help bridge the digital divide. With an iPhone I can do 70-80% of the work I normally do on the computer. The iPod Touch and the iPhone are available to a larger group of the people than conventional computers. This fact has the potential to allow a whole new group of people access to computers.
What do you think educational institutions should be doing with new media/social media that you don’t see them doing right now?
A lot of the changes we see in the classroom will be around wikis and online collaboration. Students and teachers are moving towards posting homework online. They are using technology to create roundtables and meetings, to share more freely. The essence of this shift is the integration of collaboration. I have really enjoyed the benefits of using twitter at events and conferences by putting a Twitterfall on a background at the front of the room. The discussion is democratized and leads to more diverse feedback.
How do you think higher education institutions could be using new media and social media to improve recruiting practices?
Recruiting is only one area where social media should be used. Collaboration is the most interesting aspect of these tools in education. It changes recruiting from a traditional top down system to an inside out system. It’s about drawing people into the real community/culture that is going on around the institution. There is an opportunity to highlight the content being created from inside institutions. It’s about being a storyteller inside the institution not about marketing and sales. It puts the responsibility on the institution to have programs, research and teachers to draw in students in a real way.
What is your least favourite thing about all of these new tools?
I love all of these tools although I can’t see my screen very well at the beach. So I have to be inside too much. The one thing I miss is being outdoors more because this stuff ties you indoors. Also because it’s always on, sometimes it feels like a moving goal post. There is a feeling that, whether we are present or not, things continue to go on without us. It’s hard to get away from. There is no more end of the work day. These tools bring the world into our lives 24/7.
[Kris' photography was brought to global prominence by a bizarre situation where another user attributed his work as theirs.]
Can you tell us about that incident?
It was back in 2004-5, I had developed an audience online and they had a good sense of the style of my work. Eventually it came to my attention that this young photographer was passing off my work as his. It was obvious that it was my work. I proceeded to blog about it and the blogosphere was angry and pushed back at this guy. The subsequent blog posting was picked up by Digg resulting in over 1700 ‘diggs’. I was then was sent a phony cease and desist order to try and get the post taken down. You see because of the strength of my blog in search engines whenever anyone searched his name this story about how he stole my work and passed it off as his own would come up at the top of the search results.[Three years later the incident is still the top three search results from the thief's name]
Kris talks with Leo Laporte about Creative Commons License
He was trying to pull a fast one on the internet, but it didn’t work. Legal academic journals have used this case study as an example of intellectual property rights and the internet. After I was served this fake cease and desist order he has continued to beg me to take down the blog post, but it remains up to this day. At one point I even told the guy that he should change his name, it’s the best option.
Did you enjoy reading Kris' thoughts? Here is a new post he wrote about the Digital Footprint.
Dick Zokel's golf course Sagebrush overlooks Nicola Lake w/Quilchena Hotel in the bottom right. -KE
Thanks so much for all of your great insights Kris it’s greatly appreciated. I look forward to speaking again in the future. –Kemp Edmonds
This is part three of a three part interview with thought leader Kris Krug. Have you read Part One and Part Two yet?
The Digital Footprint: Internet Philosophy with Kris Krug (2 of 3)
KE: You often talk about a ‘digital footprint’, what does it mean to you and where do you see it going?
KK: Every time we interact online we are leaving digital breadcrumbs. These little digital ‘bits’ leave a trail of information about us. We reveal things about ourselves and others make statements about us. This could be what you read, when you favourite a video or post a comment. It’s an amalgamation of what you do online. Even when we think we don’t exist on the net in fact we do.
[Google your name and add your main city of residence to see for yourself]
What do you think of Aggregators? Will that be the digital footprint?
Tumblr is one aggregator but it sucks things from other people and puts it together so it is not necessarily original content. Friendfeed is for your own stuff. These days we aren’t spending all our time in one place online so aggregators do a good job of bringing together our online persona. Our information and activity online makes up our persona. I see aggregators like Friendfeed but with better filters and more ways of making things fit together enabling a true digital footprint.
[Get an idea of how FriendFeed represents the digital footprint at Kris' feed or mine]
Do you see any really good Filters out there?

[Also try Social Mention or Twitter Search for tracking internet chatter about your topic of choice]
Should we be using custom or proprietary filters to gather information?
The internet is an incredibly visual medium, what does this mean for the written word?

What would u like to see on the internet/web that is not currently available?
You are an artist and creator who wears many hats, how do you keep it all in order?
I am constantly trying to do things that I love. I was raised on TV and the internet. My advice is to stay engaged in your passion projects. My love has resulted in my business. I love teaching, photography, geeking, creation, web design and promotion. The tools I am leveraging are fulfilling the promise of greater efficiency for me. I see a drastic increase in digital literacy, but there are still a large number of people who believe that if you reveal info online you will be stalked. This is the fear. Geeks used to be loathed and laughed at. Now there is great credibility to the knowledge that former geeks possess. Any people or businesses that steadfastly stay away from the internet will need a new solution to remain relevant in the digital age.
What about bloggers or creators whose work isn’t really seen by anyone? ;)
In regard to doing stuff that no one sees, if they keep it up people will eventually stumble upon it. Do it for the love of subject matter and it will come; the audience and the money. Learn more about your subject matter and figure out how to use it. I am a firm believer that there are different strokes for different folks. ‘Create your own reality’ with these tools and a community will grow around you if you engage them.
Do you think the sale of the Pirate Bay is a turning point in the proliferation of piracy on the net?
People’s attitudes about piracy are changing. BitTorrent is becoming like TCP/IP to email. In the sense that everyone uses email but few people know its backend is TCP/IP. People will get content anyway using peer to peer sharing. BitTorrent is a way to handle billions of users.
The view from L'Hermitage looking East towards Vancouver Public Library. -KE
The Digital Footprint: Lessons from Kris Krug (1 of 3)

To Kris the 'digital footprint' is represented by his photos on flickr, his videos on YouTube, his blog posts, links he shares, comments he leaves, interactions he has and comments others make about him. See a digital footprint by googling his name or mine. I am writing with many links embedded in the hopes that if you are interested you will explore and try these tools for yourself. Powerful computing tools are increasingly moving online and Kris knows his stuff. So join me as I go into the mind of a current thought leader for a lesson or two.
When did you realize that technology was part of your vocation?


On Blogging...
When blogging first started it was for everything [pictures, videos, discussions]. Now each of these media has their own tools outside the blog [flickr, YouTube, Twitter/Facebook]. People are no longer blogging every day; comments on blogs aren’t the place for discussions they once were. One great new tool [Disqus] aggregates tweets about a particular post and then includes a link or embeds those tweets into the blog in the comments section.

On the Olympics... [from a video of a recent Olympic roundtable w/Kris]
I currently represent "The True North Media House" and we are working to build an independent, alternative media center for the 2010 games. There will be a period of time in the future where the stories we are sharing 20 years after the games will be things that happened online. This is the first Olympics sitting on that brink and I hope to help tip the scales in that way through the organization of this 2010 media house.
[Also see this post from co-founder Dave Olson]
In order to prevent readers from having to read to much at once I have broken this piece up into 3 posts. Each post is chalked full of great tools, ideas and links from Kris Krug. Read Part 2 now!
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