Marketing Director

People trump everything

photo by:  Duncan Rawlinson. remixed under creative commons license.
Nothing works by itself. More importantly none of us work to our best without the aid of capable working partners. This could be the guy who delivers all of your ebay purchases that you then sell on craigslist for a profit or the manager who will clear the way for you to get the job done right. It could be the co-worker who you work with to accomplish something amazing. Often it's a family member or a friend giving you the space, listening and advice to work things out.

photo by: John Kelso. used under creative commons license.
Nothing amazing happens without the help of others. This is obvious in our new world of social media where recognition from one of the 'right' people can launch a campaign or project into a whole new stratosphere. This is my goal going forward. My goal is be less independent, less self reliant, less willing to ignore the need to engage as many other people as possible to ensure success of any project I am involved in.


At work things are started to grow as the seeds I've been laying for the last year begin to show the first signs of breaking the top soil. Working in education makes things more challenging and more fulfilling at the same time. As an eternal optimist who believes that they can accomplish just about anything my recent revelation that challenges present greater opportunities is driving me forward towards the success I seek.
photo by: Martin Burns. used under creative commons license.
We must be prepared to go back to the drawing board, learn from things that didn't work then adjust directions quickly and effectively. I want to thank all of you who I've worked with in the past and I hope that I get to work with everyone of you reading this more closely in the future. Without your support there is little I can do. Show your support by sharing BCIT's Centre for Social Media new website - http://bcit.ca/business/socialmedia - with friends, colleagues and the world. A sincere thanks from me :)

With Glowing Hearts: The Social Release





Andrew & Jon
When I first met Andrew Lavigne and Jon Ornoy they were two guys with a dream to tell a story. At first it wasn’t clear what or who that story would be about. That was almost two years ago and now I know they have succeeded in telling a story that is full of hope, possibility and change. A true story about an amazing time in the history of humanity and Vancouver.

The shooting of the 30+ hours of film is complete but post-production is a very expensive process to get done right so it’s time that we turn this project inside out and that’s exactly what we intend to do with a social media campaign unlike any other.

The campaign turns to the community at-large to support the completion of these important stories. In a Tweet and Toonie ($2) Torch Relay we hope to raise the $10,000 necessary to complete post-production of the film. Some stories need to be heard and this is one of them. This is a story about communities, for communities and now with our efforts, toonies or tweets made by communities.

For just $2 you can become a producer: your name will appear in a word cloud much like this. A $2 donation will show your name in size one font while a $200 donation will show your name in size 100 font. All fonts are proportional to the largest contribution. An image will be posted of the cloud and made available as a poster.

Enter to win a producer credit and copy of the film with a tweet: You can also enter to win a weekly prize of a DVD or digital copy of the film and a $20 producer credit (size 10 font). Each tweet represents an entry. winner will be chosen at random. All you have to do to enter is tweet one of these messages:
  • I am a proud supporter and hopefully winner of a copy of the film #withglowinghearts and a producers credit! http://wghthemovie.ca
  • Only $2 makes me a movie producer #withglowinghearts http://wghthemovie.ca
  • I am entering to win a film credit and a copy of the film #withglowinghearts http://wghthemovie.ca
  • Support local documentaries. Become a producer #withglowinghearts http://wghthemovie.ca
    The film follows four different people who all work and live in Vancouver's downtown eastside (one of the poorest postal codes in Canada) and how social media acts a beacon for social change for each person in different ways.


    April Smith started out down and out, but through the power of social media and her drive to succeed she became an entrepreneur and community activist for a community in need of leaders like her. Her story is at the heart of the message in With Glowing Hearts.


    Garvin Snyder is a self-declared 'binner' who utilized empowering social media programs - Megaphone Mag and Hope in the Shadows Calendar and photo contest - to create positive change in his own life and leads those around him to see the power of real life social media.


    The True North Media House is a virtual space for media creators to join together for a variety of reasons. It was born during the lead up to the 2010 Vancouver Winter Olympics and began with an idea and a dream a group of passionate individuals. Dave Olson and Kris Krug spearheaded the project and are featured prominently in With Glowing Hearts.


    Irwin Oostindie is an advocate for social change who has been working for 6 years to bring to life a vision of something different, something called W2. W2 is an initiative born from social housing protests outside Vancouver's famous Woodwards building in 2002. W2 is now Vancouver's most impressive collaborative project in the mind of this lone blogger. W2 is what it is because of dedicated visionaries like Irwin.

    The Unfinished Press Release:


























    G20: Canada's lost soul(s)

    The eternal flame of hope boarded up and extinguished for the G20 Summit in Toronto.
    (Michael Chrisman/Torontoist
    The G20 summit in Toronto fell far too close to Canada Day for my liking. The events tells us more about our global society than we care to admit. We are all more well-connected than ever as shown by the amazing live reporting of all the action via photos, videos, posts and real-time tweets, but we are also more divided than ever. Citizens vs. Citizens, Police vs. Citizens, Rioters vs. Protesters, Traditional Media vs. New Media, Protesters vs. Police wherever one looks these days lines are being drawn in the sand between us when we should really be working to listen and understand.





    Destruction caught on tape (2 mins)


    Here we are 10 years on from the famous Battle in Seattle and police systems have evolved for handling these types of large scale protests which often turn into riots. It's time for a new kind of protest, an organized counter culture summit alongside the other summit, everyone gathers there anyway. A summit about hope and people getting together to actual get things done on a global level collaboratively. The media would actually have something worthwhile to report on at a G20 summit. A chance for voices to be heard, for people to come together and for violent protesters to clash with police independently of the larger counter culture movement.





    Protesters signing O Canada outside the Detention Centre are charged by riot police (30 secs)


    Systems put in place to protect citizens went awry and pitted citizens against citizens. Police are citizens doing their job. The government dictates what the authorities are to do in order to continue archaic systems of control and bureaucracy that don't totally suck, seriously they are what has developed over all of human history to this point. The government is controlled by inadequate democratic systems which are not true democracy only representative democracy. People feel disenfranchised by old systems in this modern and technological age. That is shown during the G20 every year since London when Twitter streams are the best source.





    Kettling at the Toronto G20 Protests (8 min)


    What really disappointed me about the majority of what I read from the media - traditional, alternative and otherwise - was the obsession with the riot and the spectacle alone. I didn't read about anyone's causes or what they wanted to change about the world. I didn't read from reporters about the larger protest movement all I read about was the movements of the protest as it turned into a riot. It was disappointing but understandable; "if it bleeds it leads." That may be part of the problem and part of what encourages rioters to cause damage as they feel nothing else works.




    Kettling is a disturbing tactic used by riot police. Kettling involves the police forces cordining off an area of the city and literally locking in all of the citizens within that space preventing them from leaving of their own free will. It is truly disturbing. Protesters have non-violent protest where riot police have not as violent as usual kettling.



    Disturbing footage from inside the Toronto Queen and Spadina "Kettle" (10 mins)


    The only way to get out of it is to be arrested. In Toronto according to various reports this tactic was used for a few hours robbing people of their freedom in a most grotesque way.




    A citizen is caught in the middle of the Queen and Spadina kettle (5 mins)


    In London during the 2009 G20 summit  protesters peaceful or otherwise were apparently 'kettled' for 7 hours without necessary food, water or facilities. The story of the man above is amazing and astonishing. He was detained for over three hours and at one point it began to rain. That's where the story picks up with the coverage below. This is what injustice looked like for the citizens of Toronto for one weekend a few weeks back and for a different city in the coming months and others in the coming years.




    The sadness continues at G20 Toronto (10.5 mins)


    When reporting refers to "protesters destroying property" it should really read "rioters destroying protest and property". These entire spectacle muddies the waters of protesters, rioters, police and criminals. In the mainstream media and elsewhere there is no difference drawn between these groups with the exception of the police who from the endless video do not seem very different when they are attacking citizens who are sitting peacefully in protest as seen above when protesters sang O' Canada. The actions of those dressed in black - on both sides - are part of Canada's and the world's lost soul.




    A looter is tackled to the ground by a citizen and told "Don't steal" (30 secs)


    During the G20 protests in Toronto a protester was much different from a rioter, but the police and main stream media did not see or write about the difference. Gawkers, reporters and citizens are very different from rioters.  Rioters are unaccountable mobs infused with a mob mentality. Rioters prey on the valid causes of protestors and de-legitimize important voices. They stand inside groups of protestors and hurl rocks at police, bricks at windows and ancient untargeted protest chants at no one.

    On Sunday a few people come to protest the destruction of rioters.
    (Emily Shepard/Torontoist)
    They don't respect other human beings and then act in surprise when authorities treat them, their affiliates and those around them with no respect. Rioters are part of why governments create unjust laws; to prevent them from endangering citizens, attendees, property and themselves. Rioters are not protesters. Authorities can't prepare for numerous outcomes and officers make errors in judgement and common sense. There are no winners, only losers or people who want to shop.




    A citizen not involved in the protests is denied access to Toronto's Eaton Centre (2.5 mins)


    I am frustrated by mindless destruction of property and human rights.